Wednesday, March 31, 2004

DO-GOODERS COME UNSTUCK

Attack on fried chicken "racist": "The Tennessee Department of Health pulled a radio public-service announcement yesterday after some people complained that it played to racial stereotypes about African-Americans. The PSA encouraged listeners to 'try baking your chicken, eating a fresh tossed salad on the side and scrumptious watermelon for dessert.' 'I don't believe it was intended to have any racial overtones,' said Diane Denton, spokeswoman for the department. 'We wouldn't want to offend anyone. We want to be culturally sensitive.' Denton said the PSA started running statewide Monday on 10 radio stations, some of which had a high number of minority listeners. It was part of a targeted 21-ad campaign aimed at heart disease and diabetes statewide, especially among racial groups dying at a much faster rate."

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